FOUNDER + PRESIDENT
With over 10 years in the industry, Caitlin has established herself as the go-to event marketing strategist for technology companies.
After leading the global trade show strategy for several tech startups, Caitlin identified a crucial gap in the corporate event planning landscape—there wasn't a place for planners to connect and share best practices or service providers. In 2006, Caitlin built PopEvent to digitize her network and curate resources for other corporate event planners who are responsible for hosting company events all over the world.
Whether you represent a multinational corporation or a recently funded startup, Caitlin is the event strategist you can trust. Caitlin's approach is firmly rooted in delivering tangible ROI for her clients. She goes above and beyond to meticulously track key performance indicators, and analyze data to provide valuable insights into the success of each event.