Our founder + ceo

Caitlin  is an event strategist and trade show expert with 10+ years helping high-growth technology companies elevate their event marketing strategies. After leading global event marketing programs for tech startups, she saw how much time and risk went into sourcing venues and service providers—without a trusted, centralized resource.

In 2016, she launched PopEvent to fill that gap: a community-first marketplace that helps Marketing, Sales and Operations leaders find trusted venues and partners to plan events for work with confidence. Today, PopEvent is a trusted guide for meetings, offsites, trade shows and corporate gatherings. Caitlin also leads The Trade Show Lab, an agency that turns trade shows and field events into measurable growth.

PopEvent Team

Our experts

Meet the strategic minds behind PopEvent's innovative event planning solutions

Lisa Flores
Board Member

Lisa has spent her career optimizing event operations for Fortune 500 companies, blending creative excellence with operational precision.

Chris Dancy
Senior Advisor

Chris brings over 20 years of expertise in experiential technology, guiding organizations in transforming live events through data-driven digital engagement.

Vanessa O'Connor
Board Member

Vanessa leads with deep hospitality expertise, fostering strong relationships with premier venues and ensuring exceptional onsite experiences for organizers.

Emily Knight
Board Member

Emily is a visionary strategist known for designing high-impact partnership ecosystems that elevate brand presence at corporate events worldwide.